State Road and Tollway Authority (SRTA)

State Road and Tollway Authority (SRTA)

State Road and Tollway Authority ‘Breeze’ Migration Campaign Branding, Marketing and Launch Due to Jones Worley’s experience branding and launching MARTA’s Breeze program, SRTA (now the Atlanta-region Transit Link Authority, or ATL) engaged the firm to...
MARTA Breeze Card

MARTA Breeze Card

MARTA Breeze Card Brand development and system launch Jones Worley was intimately involved in the Breeze card for three years. As a strategic partner, the firm worked with MARTA to transition 100% of its customers – more than 500,000 daily boardings – from an outdated...
Bank OZK

Bank OZK

Bank of the Ozarks Public-awareness campaign and media development Through acquisition, Bank OZK (formerly Bank of the Ozarks) had grown its Georgia presence from 27 to 72 branch offices. However, awareness of the bank was near zero levels in Metro Atlanta when it was...