PROJECT DESCRIPTION

Located in Centennial Olympic Park between the World of Coca-Cola and the Georgia Aquarium, sat Far Coast Café, which was in need of a brand refresh. As part of the restaurant’s renovation, Jones Worley began the rebranding by providing strategic branding and naming services, followed by development of a logo and graphic standards. Using this newly created name, the Pemberton Café, and brand standards, Jones Worley developed an architectural graphics and signage program that was implemented throughout the new facility and surrounding site.