H.J. Russell Community Room at Chick-fil-A 

PROJECT DESCRIPTION

Chick-fil-A, one of the largest fast-food restaurant chains in America, looks for ways to improve the quality of life by supporting leaders, residents, and organizations in communities where they are located. The Chick-fil-A Corporation sought to honor Atlanta real estate and construction icon Herman Jerome “H.J.” Russell, Sr., at its Vine City, GA, restaurant by naming its conference space The H.J. Russell Community Room.  

With a more than 25-year relationship with the Russell family, Jones Worley was given the opportunity to tell Mr. Russell’s extraordinary story through experiential graphics, photos, pin-mounted letters on walls, and an etched image of a young Mr. Russell on the featured glass. Quotations reflecting his recipes for success are also on the wall, as motivation to guests that they, too, can accomplish their dreams to better themselves and their community. 

CLIENT

Chick-fil-A

LOCATION

Vine City, Georgia

ASSIGNMENT

Experiential graphics and design, collateral development and public relations

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