Jacksonville Regional Transportation Center at LaVilla

Jacksonville Regional Transportation Center at LaVilla

JTA / Jacksonville Regional Transportation Center at LaVilla Branding and Experiential Graphic Design For the $57-million, state-of-the-art Jacksonville Regional Transportation Center at LaVilla, Jones Worley was asked by the JTA to brand the employee and customer...
JTA First Coast Flyer

JTA First Coast Flyer

Jacksonville Transportation Authority / First Coast Flyer BRANDING STRATEGY AND DEVELOPMENT For this major bus rapid transit initiative, Jones Worley created the logo of a flying fish and branded the name “First Coast Flyer” after two popular symbols in the Northeast...
Pinellas Suncoast Transit Authority Autonomous Vehicle AVA

Pinellas Suncoast Transit Authority Autonomous Vehicle AVA

Pinellas Suncoast Transit Authority Autonomous Vehicle AVA Branding and vehicle design Some people embrace autonomous vehicles wholeheartedly, and others are afraid to get into a vehicle with no driver. Jones Worley kept that in mind when tasked with the naming,...
PSTA SunRunner

PSTA SunRunner

Pinellas Suncoast Transit Authority / SunRunner Branding: naming, logo design, wayfinding and signage The Pinellas Suncoast Transit Authority (PSTA) has begun construction on SunRunner, its planned bus rapid-transit route, which will connect downtown St. Petersburg...
Hillsborough Area Regional Transit On-Call Marketing

Hillsborough Area Regional Transit On-Call Marketing

Hillsborough Area Regional Transit On-Call Marketing Corporate and marketing communications Hillsborough Area Regional Transit transformed itself by upgrading its system, improving the customer experience, planning for Hillsborough County’s future transit needs, and...