World of Coca-Cola Museum
Wayfinding and signage design
Led by Selbert Perkins Design, with whom Jones Worley collaborated, the team’s strategic objective was to provide high-level service and a unique design solution that made an emotional connection between visitors and this iconic landmark. The team’s multidisciplinary services included implementing a complete interior and exterior custom wayfinding and signage system throughout the museum campus, marquee building identification, site directional and regulatory signs, “You are here” floor plans, room numbering, and informational signs. Jones Worley also developed the graphic standards manual documenting the signage system implemented in the project.
Similar projects: Children’s Theater of Charlotte/ImaginOn, NC; Steven Tanger Center for the Performing Arts, NC; Cobb Energy Performing Arts Centre, GA
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